If you’re an entrepreneur and wish to succeed in your business, take charge of its innovation and direct it towards success. Most accomplished entrepreneurs must rely upon a team to help the company succeed, along with their own ability to manage business directives, employees, and money. Most business owners are continually seeking a competitive edge in the industry. As a result, they’re willing to explore various activities, as long as there’s a business reward associated with it. If your business is doing well, you’ll need to increase your market share and profits. You may apply some strategies to improve your business’s audience reach and boost your bottom line. We bring together these practices and ideas on running a successful business with the ONPASSIVE platform and how this platform helps you to be most productive. We suggest that you execute on each of these approaches, and then track your outcomes. By testing, you’ll get a fair indication of whether or not the plan is working. Build Word of Mouth for Your Business Whether you run your business within a small community or in a large urban area, word of mouth is more valuable than ever. Most customers turn to the internet to seek reviews of businesses before deciding where to shop from, therefore building an excellent reputation is essential to the success of your business. But how do you get positive word of mouth reviews? It’s simple! By giving professional service, developing and monitoring online and offline reputation, and gaining publicity by giving back support and sponsorship of local organizations and charities to your community. Focus on Customer Service As per a study, almost 51% of customers will not repeat business with an organization after a bad customer service experience. Other studies have revealed that it takes numerous positive customer reviews to make up for one negative one. Understandably, loyal customers make a much straightforward buyer to sell; therefore, it is essential always to provide excellent customer service experience. Review your current customer service and make the necessary modifications that must make to make sure that your small business is providing customer service better than your competitors. You must invest in staff training, revamping your return policy, or make fundamental advances like responding instantly to voicemails or emails from customers. Build Your Online Presence Building a professional website is quick and straightforward nowadays, and your small business must be in the online space. Research indicates that almost 88% of customers now research their purchases online before purchasing from a store. A simple website must contain information about who you are, what you do, and how to contact you. Your site must include:
Go Mobile You must ensure that your online presence, including your business website, is mobile friendly. Growing numbers of people are searching and surfing with their phones—even when they’re at home. But two other ways your small business can profit. The first being mobile marketing. You can utilize numerous mobile-specific tactics to reach your target market with significant effect, from text mobile display ads to message advertising ads having your own business app developed. Mobile payment systems present other opportunities, as well. Offering a pay-by-phone option is a crucial benefit to all customers, but your small business must also obtain significant savings from using a mobile POS system. Source: https://onpassive.com/blog/transform-small-business-in-something-big-with-onpassive/
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A business is often said to be successful when it’s making a handsome profit. But to increase your profit, you’ll need to increase your output as well. Is increasing productivity even possible amid these uncertain situations? Well, we say it is achievable. Although most of us feel overwhelmed when faced with uncertainties, focusing on employee productivity during times of uncertainty is more important.
Whether you’re working from home or striving to cover up for the losses, your business will be in a better position if you’re able to stay on task each day. Also, having the right automation tools to help with this can make a world of difference. To help you and your team stay productive at these unprecedented times, we have listed ten ways on how to stay productive when facing small business challenges. 1. Devise a Crisis Management Plan To combat the business impacts of the crisis and deliver an integrated response while maintaining performance and business leaders can create a crisis marketing plan. While it’s difficult to predict when a crisis will hit your business accurately, you can ensure to devise contingency plans so that you can swiftly manage it when it occurs. Also, continuously keep track of the market changes and plan marketing strategies accordingly. 2. Keep Remote Marketing Team Productive As your marketing team’s productivity will ultimately make a massive impact on your profits, it’s imperative to keep the remote marketing team productive. As such, marketers must find innovative ways to enhance workforce resiliency, monitor remote employees, and offer distance training. Remote monitoring tools can be leveraged to monitor team operations efficiently and act upon the gained insights. Additionally, businesses can conduct instruction-led virtual training and offer distance training to employees. 3. Consider Hiring a Virtual Assistant While operating remotely, handling multiple operations can become difficult for employees. So, instead of hiring a large number of employees to handle different tasks, you can consider hiring a virtual assistant. Hiring a virtual assistant can help businesses reduce operational costs and empower organizations to increase efficiency. 4. Automate Daily Tasks As automation and the rise of artificial intelligence are transforming business operations, marketers can leverage automation tools and technologies to enhance productivity at the workplace. With automation tools, repetitive and manual tasks can be automated and your employees can focus on other tasks. Besides, automation tools can also enhance operational efficiency and reduce operating costs. 5. Create an Efficient Workflow Having an efficient workflow is imperative for businesses to improve productivity and efficiency. Sometimes a long to-do-list and strict deadlines can make your employees feel overwhelming. A streamlined workflow can help tackle this challenge. For this, you’ll need to prioritize the tasks based on their importance and assign accordingly. Workflow automation can help improve day to day business activities and processes. 6. Use the Right Technology As a lot of teamwork is required to run a successful business, you can set up collaborative tools to easily communicate, transfer files, and share information with your team members. Also, finding the right technology is key to achieving business growth and success. Collaborative and automated tools offer businesses considerable opportunities to increase productivity. By leveraging the right technologies, companies can also fasten performance, improve time to market, and enhance productivity. 7. Set Realistic Goals Try setting realistic business objectives rather than setting up unachievable targets. To set realistic goals, you’ll need to understand your employees’ strengths and weaknesses initially. Besides, marketers will need to regularly communicate with their employees to understand factors that are impacting their smooth operations. Also, do not try setting goals similar to your competitors as different businesses will have different potential. So, focus on your core objectives and try to achieve them at minimal time. Read More from the Original Source: https://ashmufareh.org/small-business-challenges/ Let us get started with understanding a few significant factors that will help you grow your organic YouTube traffic. Keyword Research Those videos which get produced or shot based on a target keyword or some audience queries have a higher chance of getting a top-ranking status on YouTube. The moment anyone tries to search for anything on YouTube, it starts suggesting various options to complete that query. It represents how YouTube highlights the catchwords audiences use to discover any video. There are several keyword research tools available in the market which any business can use, but always keep in mind that you must choose the keywords that can potentially get your channel ranked on YouTube. Add relevant Meta tags For YouTube bots to understand the topic and where the video should be ranked, one needs to add the target query or keyword within the video metatags. By adding these Meta tags to the title and description, you attract more viewers towards your videos. Never get carried away because you need a crawler-friendly name for the video, it also helps if you utilize the target keyword here as well. Upload a transcript Just adding metatags with the target keyword is just a small step towards boosting your video SEO endeavors. Nevertheless, if any person sincerely wants to get top rankings for their videos, they should create and upload video transcript, closed captions with subtitles, and never rely on auto-generated subtitles; they are wrong a lot of times. Utilizing the target keyword within the video has the ability to boost your video ranking significantly. One of the best techniques to make the crawlers find that keyword in your video content is via transcript, closed captions, and subtitles. This kind of data allows crawlers to understand exactly when a video is relevant to a search query. Create an attractive thumbnail Attracting the audience's attention to make them click and watch your video over others is difficult. We need to think as an audience and understand among several search result what can derive my attention to click on it, yes thumbnail is the first thing our brain notice and click on it. Try and create a thumbnail that is about content and includes the keyword; an attractive thumbnail is essential to increase the click-through rate. Create a Video Sitemap Create and upload a video sitemap to YouTube to provide the crawler with more data to understand more about your video content. YouTube will draw several data from the sitemap like the category of the video, duration, URL of play page, title, description, and more. Video Filename This is the most common optimization method. Name your video files on your system or laptop the same way you would name image files. Don’t forget to mention a targeted keyword or exact description about that video topic. Read more from the source: https://yourstory.com/mystory/video-content-optimization-factors While true artificial intelligence remains this decade's innovative technology, AI-based communication tools exist today that are solving complex real-world problems by deploying chatbots. According to a recent study by Forbes, a staggering 95 percent of customer engagement will be supported by AI tech by 2025. Today, chatbots are already helping tackle some of the complex customer service challenges, helping as a valuable tool in the corporate world for enhancing the customer experience. Companies are using chatbots to develop a strategic approach that enables them to offer a revolutionary customer experience with an AI-based messaging support system. Customer Service Chatbots One of the greatest advantage’s customer service chatbots offer when it comes to dealing with clients is that they are always online and running, 24 hours a day, seven days a week, 365 days a year. This is a tremendous operational benefit, especially for customer service centers. Chatbots can significantly lower the pressure and query volume for customer service centers by managing basic questions and issues without anybody's help. This can profoundly reduce the call wait times and enhance the productivity and quality of these engagements. AI Chatbots in Second-line Support Most virtual assistants are helping customers via a mobile phone find the right answer to their questions and have given better results when used within call centers themselves as second-line support. Sometimes they are seen in the workplace as staff depends on the assistant on the client using the website because it's faster than internal systems. Other businesses have deliberately designed them for intranet use to ensure a consistent and accurate message is delivered to customers. Proven to decrease repeat calls and waiting times, and they are beneficial in sectors that have a massive revenue of staff but complex products to advise on. Conversational AI Delivering Frictionless Customer Engagement The real benefit of conversational AI is that it provides a holistic approach to the entire customer life cycle. More often, in an attempt to increase the efficiency of the organization, many experts turn to automated channels, but mainly they ignore a few simple rules. They end up offering faceless environments that fail to gain the attention pf a customer and don't connect well with a customer. To rejuvenate that relationship, businesses need to reach out to customers with applications that interact with them. A virtual employee that uses artificial intelligence to offer human-like conversation at a significantly higher level. More engagement indicates availability of more actionable data. Chatbots to Engage Users in a Unique Way With chatbots now automating several customer interactions, humans are free to benefit from the tooling around them. For example, implementing machine learning and deep learning toward analyzing customer behavior can lead to more intelligent routing of clients to experts. It can even allow chatbots to refer customers to what they are seeking directly. As artificial intelligence grows, many companies use live chat instead of real person to solve complex problems. With the help of machine learning playing at the core, bots are now capable of understanding natural language to interact in conversational AI with consumers. This ability to provide around the clock live customer service increases customer satisfaction. In this article, we will be looking into how to create next-generation video conferencing, with the help of powerful artificial intelligence. Mr. Ash Mufareh has been a big proponent of AI technology in the past, and he has developed the next big thing in the field of video conferencing. There are newer technological advances that are coming out every single day, and it can lead to a new generation of video conferencing solutions. There are numerous benefits that have capabilities unlike anything seen before. What role does AI technology play? Artificial Intelligence has played a crucial role in fields such as data analytics, facial recognition, and even occupancy sensing. It has made working far better and much easier to operate than ever before in history. AI technology has, in particular, influenced the field of video conferencing with state-of-the-art cameras. These cameras are more significant than ever, and it has features such as high-quality audio and artificial intelligence. It has become possible to provide easy metrics and enable the automation of lighting, in performing a host of other functions. Making smarter investments in technology can help in delivering higher compounding returns on the initial investment. What role does data play in creating video conferencing? Ash Mufareh has created a product that is unlike anything that is seen before, with multi-camera arrays and advanced video stitching software. Collaboration solutions have helped to enable companies to continue improving productivity and solutions. Data analytics is excellent as it can be used to automate workflows from room reservation and release as well. Video conferencing technology has become incredibly valuable and useful than a simple communications platform. The conflux of Artificial intelligence, with the help of next-generation video conferencing equipment, has a wide range of benefits. This can have a significant impact, which can directly affect employee productivity. You can also include real estate utilization and the company’s profitability as well. There is a vast amount of information that is gathered for a particular duration of time and companies. You can create a lake of data which can help to analyze for future floor plans and schedule. Understanding the vast advantage AI plays in the next generation of video conferencing, especially as the demand for video conferences is on the constant uprise. Read the full article here: https://ashmufareh.hatenablog.com/entry/2020/04/08/193043 |
AuthorONPASSIVE is a product company that has developed an AI-based platform that can automate businesses and generate a massive income flow to the business, which makes it sustain and make enough profits to the business owner. The next decade will be the decade of ONPASSIVE AI for businesses, and any business that doesn’t implement AI will not survive the business race. Ash Mufareh, Mr Ash Mufareh
July 2020
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